Kitting out a company office with pool and ping pong tables, the latest consoles, plasma screens, and fridges full of beers is very easy. Creating the illusion of a happy open workplace isn’t difficult. It costs about $3K, and an hour online.
Building a team where everyone is capable of managing their own time is tricky. Getting to the point where managers trust their team enough not to grimace and go asking for updates every time a game of pool starts is very difficult. And you can’t order it online. Unless you have the right culture you’ll just end up with a pool table covered in dust, and copies of EA games from 2007. How’s that for a morale boost?<...>You don’t create a culture. Culture happens. It’s the by-product of consistent behaviour.
— Jason Fried